Meet Your New Team!

FOUNDER, PRINCIPAL MARKETING CONSULTANT

As the face of Frankly Organised, my love and dedication for my clients shows through in the work I deliver and their success. I have over 14 years experience in my own businesses and I’ve worked with so many clients there’s too many to name. I have white labelled within other consultancy businesses to assist in all facets from administration to marketing, web and graphic design to public relations. I am also an experienced communicator with risk and crisis management, especially within the digital media and social media sphere (aka I help with disgruntled customers).

I have been employed in private and public sector industries and I cover everyone from trades to high end retail and niche industry products. I also enjoy assisting probono with not for profits associations where I can. I’m currently on the Board as the Co-Deputy Chair and Public Officer for the Camden Women’s Shelter, heading up all of their social media and marketing. I have worked with many start ups and entrepreneurs in a broad range of fields from retail to new or imported products across B2B or B2C markets. Earlier in my career, I worked for the NSW Rural Fire Service for almost 7 years and Oran Park Town as part of the Community Development Team.

My tertiary qualifications include: B.Comms – double major in Business Communications and Public Relations with a focus on digital marketing and communication. I graduated in 2017 with B.Comms in the top 15% of all students across the country. Other formal quals include my Dip. Business Administration w/Distinction; Cert IV Frontline Management; Cert IV Tourism Sales & Marketing.

I have worked hard to be recognised as a professional Facebook Marketing Partner which also reflects the value of ad spend I am in control of for all my clients. I regularly participate in Facebook invite-only mentoring programs and advertising support. I am currently part of the official AU/NZ FB Ad group pilot program and regularly meet with FB sales ad mentors on behalf of my larger clients.

MANAGER – OPERATIONS, DEVELOPMENT & SALES

Often the first point of contact and the man behind the scenes, I am dedicated to making sure each clients knows they are part of our family, never just a number to us.

I am dedicated to exploring what makes your business amazing and how we can make it even better tomorrow! Throughout my work-life, I have worked with businesses of all shapes and sizes across too many industries to name. I love the challenge of finding solutions to problems to make businesses work better from the inside out. I understand that every business is unique and that uniqueness is what our team leverages to ensure you’re always riding on top of the wave.

I have tertiary Degrees is in Primary Education, Special Education and Leadership. Having spent over 16 years in teaching, businesses development, coaching and training in the United States and Australia, international growth is also a keen interest of mine. My sales and networking experience is second to none, having worked in Real Estate business-to-business sales and through community building. I enjoy networking, connecting referrals and exposing businesses to other businesses with a collaborative focus on growth.

With a wide range of skills, business, and life experiences across the many industries I have been exposed to, I bring a unique and valuable perspective to our team. I never say no, and I believe that every experience and perspective is valuable.

MANAGER – EXPERT SEO & GOOGLE GURU

I am a passionate, energetic, and data driven specialist digital marketer. My work is backed up by almost a decade in traditional marketing. I have worked for large marketing companies and well as white labelled for several well-known digital marketing agencies – who needed my skill sets to compete against their rivals!

I specialise in aligning digital strategy with the right digital advertising, SEO, SEM and websites. I love working with Mel as our skills are different but align perfectly, enabling us to audit and check-balance each other, collaborate and deliver results for our clients across all facets of marketing. My focus primarily is on the Google side of digital marketing projects with media buying and SEO.

I am Google certified in all 6 areas. I have a Masters in IT, Digital Comms and Multimedia, B. Business with marketing and management majors and a Cert IV in Training and Assessment. I am excited to be recognised as a Google Partner, which reflects the number of accounts and ad spend I manage at any given time.

When I’m not deep in managing SEO or SEM for clients, I own Trotec Lasers and love developing new products, both for myself and for my clients. I offer ‘laser time’ sessions where approved clients can come and spend time working alongside me on the lasers and also offer a ‘drop and collect’ service for promotional items for Macarthur businesses who book in to off items to be lasered and collect them 48 hours later.